New chapter as UK’s leading hydrogen trade association appoints new CEO 

The Hydrogen Energy Association (HEA) has appointed Dr Emma Guthrie as its new Chief Executive Officer, marking an exciting new chapter in its role as a leading voice in the hydrogen energy sector.  Dr Guthrie, a highly respected leader in the hydrogen sector with extensive experience in advancing hydrogen technologies and infrastructure, starts on January […]

Lee Juby

Lee is currently CEO of Fuel Cell Systems Ltd (FCSL). Industry insiders often talk about Hydrogen’s Chicken and Egg problem: Vehicle manufacturers cannot sell hydrogen vehicles without a refuelling infrastructure; Infrastructure & fuel network providers cannot recoup their investment if there are not enough vehicles using hydrogen. The result is Gridlock! Our approach has been to redefine the Chicken and Egg problem as simply “Refuelling Infrastructure is too expensive”. Now that’s an engineering problem we can fix!


Prior to FCSL, Lee spent eight years at UK Fuel Cell manufacturer Intelligent Energy, completing his time there as Chief Sales Officer. Leading the global commercial team and launching Intelligent Energy’s low carbon hydrogen products in to three market sectors: automotive, power generation and aviation. Lee’s involvement with the hydrogen industry started back in 1995 when among other projects he supported the field trials of SOFC CHP.